10 Tips To A Successful Sales Fundraiser
Make any sales fundraiser a success by following these 10 pointers.
- Make contact with other groups
Be aware of what other fundraisers are going on within the school. Try staggering the fundraisers out or run them together if the merchandise selection is unique.
- Get everyone on the same page
Call a brief committee meeting to review key dates and activities of the project. Be sure to discuss what their expectations are.
- Create enough selling time
Schedule your sales so it spans at least two weeks and preferable three weekends, starting on a Thursday or Friday and ending on a Monday or Tuesday. Keep it in front of everyone as much as possible. Send filers home, put in the newsletter, display on bulletin board and school website.
- Kick the fundraiser off right
Get the students and parents excited, if they are excited they are more likely to participate.
- Get the message to the parents
Ask the fundraising company to provides samples of the products for the parents and sellers. Consider doing this at the school’s open house. Make a display of what the money will be used for if the goal is reached.
- Put it in writing
Send the product catalog home with a detailed letter attached to the front. Customize the letter with specific information (over dollar goal, where the money will be used, key dates, payment instructions, check payable to who, contact name and numbers).
- Give frequent reminders
Make several announcements over the course of the sale to remind students of goals, what the money will be used for, and key dates.
- Line up volunteers
Volunteers will be needed the day of delivery to help pack and organize the orders. Some students may sell to much for them to carry home, but aware of this and be prepared to send notices home if that is the case.
- Make pickup easy
Pick the least disruptive pickup time and location. Set signs around the school to direct parents of pickup location.
- Remind everyone why you did this
Whether the money is used for a specific project or general fund, let the teachers, parents and students know why their effort was worthwhile.