We’ve written a lot about how important it is to time your fundraiser just right in order to achieve your group’s goals. Choosing to do a fall or spring fundraiser, finding what month is best for your group, and deciding how long your event should be are important details that will impact who can participate in your fundraiser and how effective it will be.
This year, we’re suggesting groups do something a little different to double their funds and create opportunities for everyone to get involved. To make this your most successful fundraising year yet, we are recommending groups plan two fundraisers. When you double your fundraisers, you can double your success and help your group achieve bigger and better things in the coming year.
Why You Should Double Your Fundraisers this Year
1. Get an early start and secure your dates
Whether you’re looking to run two fundraisers in the spring or one in the spring and one in the fall, signing up for two fundraisers at once secures both dates for the whole year. Now, you can focus on planning and promoting your upcoming events.
2. Minimizes fundraising fatigue
When you double your fundraisers, you give families and supporters multiple opportunities to get involved without overwhelming them. Two fundraisers are just enough to give everyone a chance to participate but not so much that it results in seller burn out or customers reducing the number of items they purchase.
Special features like our online store can also help to minimize fundraising fatigue. The online store allows sellers to share their fundraiser with supporters via email, social media, and text. It makes it easy for sellers to get the word out to even more people with just a few simple clicks.
3. Community support is at an all-time high
Hosting multiple fundraisers allows you to target different areas of your community. This way you can bring in new customers from the surrounding area and still serve the people who have been supporting your group for years.
4. Supporters will be lining up to get more of those great products!
When you sell a fundraising-exclusive product, like our delicious Butter Braid® Pastries, people can’t get them anywhere else. This means your customers will be looking to your group to restock their supply.
It’s a new year and that means you are just starting to plan what you want to accomplish in the next 12 months. If you’re considering setting some big goals for your group this year, give yourself more opportunities to reach those goals and double your fundraisers. Hosting two fundraisers gives you the chance to maximize your resources and gather support from everyone in the community. So, start the new year off right and double your fundraisers to double your success.